Instead of painting your lashes like conventional mascaras, blinc mascara forms tiny no-smudge, water-resistant "tubes" around your lashes. Once applied, these mascara tubes bind to your lashes and cannot run, smudge, clump, or flake, even if you cry or rub your eyes.

Blinc mascara AMPLIFIED provides incredible, buildable, glamorous volume and length, all while offering the Life Proof properties (i.e. smudge-proof, sweat-proof, water-resistant, flake-proof) of the original blinc mascara, that women have grown to love and depend upon.

Blinc is proud to introduce its latest innovation in liquid liners with the blinc ultrathin liquid eyeliner pen. This remarkable new eyeliner boasts a brush of only 0.00876mm, the most precise brush available in the cosmetics industry! This allows it to provide the thinnest, most exact line possible, allowing for unparalleled versatility. blinc ultrathin liquid eyeliner pen cannot fade, smudge or run, even if you cry or rub your eyes.

Blinc offers this innovative water resistant, no-smudge eyeliner. Liquid and easily applied, blinc eyeliner forms a water-resistant layer of color that contours to your eyes. Since blinc is not a cosmetic paint like conventional eyeliners, it doesn't fade, smudge, run or flake, even if you cry or rub your eyes.